Speaking about the metaverse on Web3 Wednesdays podcast with Sam Peurifoy

Hey, Yon here! Welcome to Into The Metaverse. My mission is to help you understand what is the metaverse, how it will impact our lives, and what opportunities it unlocks. If you are a marketer, entrepreneur, investor or simply a curious professional, Into The Metaverse is for you. Subscribe to get access to every letter and podcast show that I publish.

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Delighted to have been invited as a guest on Sam Peurifoy’s Web3 Wednesdays podcast, which brings together some of the greatest minds across crypto and blockchain at large to explore complex topics from an approachable dialogue.

From Sam:

“Brands are still moving into the metaverse, and enterprise UGC might be one of the biggest marketing vectors of the next decade.

Had the pleasure of chatting with Yonatan Raz-Fridman over at Supersocial Inc., a shop spinning up games & experiences for brands across creator platforms like Roblox, Fortnite, and Minecraft. They continue to see steady growth in interest from brands who recognize the unique opportunity to have a persistent game world that both advertises to an audience & potentially brings in new monetization elements.

There's a sizable window of opportunity for both independent creators and serious commercial brands to claim new game modes, "virtual world experiences," and digital asset sales. Personally very curious to see where the bulk of the building ends up happening, and if it's with the young creators (where it traditionally has been), or if corporates take a big bite of the new marketing pie.”

Watch

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Yon is the founder of CEO of Supersocial, a company that designs, builds, promotes, operates and grow cutting-edge virtual worlds on Roblox and beyond. Thank you for subscribing to Into The Metaverse. We grow when readers who appreciate our work spread the word.