Roblox is emerging as the primary social network for Gen Alpha and younger Gen Z, with 72 million daily active users that spend 2.4 hours per day on the platform. This audience is too big, too engaged, and rapidly growing for brands, IP owners, and celebrity personalities to ignore.
Roblox 101 for Brands, IP Owners & Celebrities
Roblox 101 for Brands, IP Owners …
Roblox 101 for Brands, IP Owners & Celebrities
Roblox is emerging as the primary social network for Gen Alpha and younger Gen Z, with 72 million daily active users that spend 2.4 hours per day on the platform. This audience is too big, too engaged, and rapidly growing for brands, IP owners, and celebrity personalities to ignore.