Hey, Yon here! Welcome to Into The Metaverse. My mission is to help you understand what is the metaverse, how it will impact our lives, and what opportunities it unlocks. If you are a marketer, entrepreneur, investor or simply a curious professional, Into The Metaverse is for you. Subscribe to get access to every letter and podcast show that I publish.
With the rollout of Unreal Editor for Fortnite (UEFN) earlier this year, Epic Games made it clear that their long term ambitions for Fortnite are to make the transition from game to platform.
In today’s episode of Into the Metaverse, Yon is joined by game industry analyst David Taylor to discuss how things have gone for UEFN thus far and the overall challenge that comes with making that big jump from game to platform.
During their conversation they dive into the numbers on how UEFN has performed thus far, dissect the tools available in Fortnite’s creative toolset, discuss the ways to build a dedicated developer community, look at Fortnite and Roblox from the perspective of brands looking to enter this industry, and much more.
Chapters:
Introduction (00:25)
Background on Fortnite UEFN (02:13)
Engagement Based Payout Numbers (04:13)
The Challenge of Turning Fortnite From a Game to a Platform (07:58)
Roblox’s One Billion User Dream (13:55)
How Epic Can Build a Dedicated Developer Community (20:05)
Key Considerations for Brands Picking Platforms to Explore (27:35)
Where is the Next Big Platform (32:25)
Most Excited About in Next Twelve Months (34:05)
Listen to the episode: Apple / Spotify / Anchor
Watch:
To read the letter Yon and David published last year, Fortnite Creative, Meet Unreal Engine 5, visit here.
Follow David: LinkedIn | Twitter
Learn more about Into the Metaverse and Yon by visiting the website.
Follow Yon: LinkedIn | Twitter
Learn more about Supersocial by visiting the website.
Yon is the founder of CEO of Supersocial, an innovator and leading developer, publisher and technology company focused on virtual worlds. Thank you for subscribing to Into The Metaverse. We grow when readers who appreciate our work spread the word.
EP.73: UEFN and the Challenge of Turning a Game Into a Platform with David Taylor - Game Industry Analyst