Into The Metaverse
EP.39: Into The Metaverse with Richard Ward, former Head of Metaverse at McKinsey

EP.39: Into The Metaverse with Richard Ward, former Head of Metaverse at McKinsey

A fascinating conversation to kickoff 2023!

Hey, Yon here! Welcome to Into The Metaverse. If you’re not a subscriber, here’s what you missed this month:

  1. Roblox has no business in being acquired by Disney

  2. A New Year's Letter from Yon

  3. A New Year of building on Roblox

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Richard Ward is the former Head of Metaverse at McKinsey, the leading management consulting firm, where he focuses on advising clients on metaverse and web3 strategy, as well as providing expertise on the role of augmented reality and virtual reality.

In a fascinating conversation, Richard and I we discuss in detail the stage we’re at with the evolution of the metaverse; what is full-body computing and why it matters to truly grasp how the metaverse should “feel”; what should decision makers consider when making investment decisions on metaverse-related experiments; and how web3 fits in (if at all).

Listen to the episode on: Apple / SpotifyAnchor.


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Our mission is to become the leading destination to learn about the metaverse - what it is, why it’s important, how it will impact our lives, and what opportunities it unlocks. We are pursuing this mission by publishing podcast shows and letters that help make sense of the metaverse.

Created and hosted by Yonatan Raz-Fridman (founder & CEO of Supersocial), Into The Metaverse is a multi-segment podcast show that covers companies, technologies and trends through deep interviews with the brilliant minds who build, create for, and invest in the metaverse.